Books
Today’s sales environment is not only highly competitive but replete with knowledgeable and informed consumers due to technological advancement and the Internet. Running Like a Thoroughbred gives an in-depth perspective into effective selling skills that will enable sales representatives to acquire a competitive advantage especially in the insurance and financial sales landscape. Rooted in the results of a successful research study, and years of experience, this book provides sales professionals with the basis, process, and action necessary to build a rewarding relationship with clients for a successful sales career; thus Entrepreneurial Selling
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Today’s customers expect as high a standard of service from financial sales practitioner as they do from other providers such as doctors, lawyers and accountants. The goal of this book is to provide you with information that would enable you to be more successful as a financial sales agent; differentiating you from the pack thus making you “Run Like a Thoroughbred” instead of an ordinary horse.
This is the best sales book I have ever read
—Jerry Uwajeh - President, Jerry Wilson’s Insurance Agency
“Running Like a Thoroughbred” is a book that is practical and inspiring for both the rookie and the experienced sales professionals
—Christian Ashibuogwu PhD, - President, Fiesta Mortgage Inc.
About Dr. Ben Ofili
Dr. Ben Ofili is a Professor of Entrepreneurial Management and Director of Entrepreneurship Institute at Northeastern State University, Oklahoma. He holds a doctorate degree in management from Case Western Reserve University, Cleveland, Ohio and an MBA from Texas A&M University, College Station, Texas. Dr. Ofili has over 20 years of professional and entrepreneurial experience in domestic and international operations, including start-up businesses in service and manufacturing sectors. Some of these ventures include a multi-million dollar insurance sales agency in Texas and a juice manufacturing plant in Africa. He is also a management consultant helping businesses in the areas of strategy, sales and marketing, new business development, and management coaching.